One product.
Better questions.
Use a funnel to find the question. Use the product page and recorded activity to investigate it.
Start with eligible tracking
Installation alone doesn't mean tracking is active. Complete eligible setup and confirm an active plan. Supported pixel events can then be recorded going forward; xRay does not backfill activity from before setup. Connection and customer privacy settings can affect collection.
Read the four event stages
- Product viewed
- Added to cart
- Checkout started
- Checkout completed
Move from overview to product detail
Compare products in the overview, then inspect a product's available funnel and underlying activity. Product drill-down is listed on Growth and above; check plan access on Shopify.
Put activity on a timeline
Explore the available time trends and date-range views. Keep the product, period and time basis consistent. A change in recorded activity tells you when something changed—not what caused it. Check day boundaries and tracking start before comparing periods.
Export for a closer look
Export available reporting data for spreadsheet analysis. Check the selected scope and returned rows before relying on the file. Date-range availability and export completeness are not guaranteed.
Check xRay and plan access on Shopify ↗